Dr. Michael Murimi Njue | Eco-TourismΒ & Hospitality | Editorial Board Member
Alupe University | Kenya
Dr. Michael Murimi Njue researcherβs scholarly work centers on advancing knowledge in hospitality management, tourism studies, and sustainable service systems, with a strong focus on revenue management, organizational performance, and post-pandemic sector recovery. Their research contributes significantly to understanding how hotel determinants, sustainability strategies, workplace environments, and managerial practices influence financial performance, employee satisfaction, and service delivery within hospitality enterprises. Through empirical and theoretical studies, they have examined determinants of revenue management practices, developed conceptual frameworks for green management adoption, and analyzed workplace factors affecting job satisfaction across hotel categories. Their work also explores post-COVID-19 tourism dynamics in East Africa, food security implications, food hygiene practices, and integration of technology in learning environments. The researcher has engaged in multidisciplinary projects addressing human resource strategies in devolved health systems, sustainability in fast-food enterprises, and the role of organizational support in technology adoption. Their contributions include book chapters, peer-reviewed journal articles, and conference presentations that emphasize quantitative and qualitative methodologies, revenue optimization, tourism sector resilience, and structural equation modelling. Their research supervision further supports emerging scholarship in womenβs empowerment in tourism, destination sustainability, workplace performance, and customer experience in service settings, strengthening the academic and practical foundations of hospitality and tourism research.
Profile:Β Β Google Scholar |Β Orcid | ResearchGateΒ
Featured Publications
Murimi, M., Wadongo, B., & Olielo, T. (2021). Determinants of revenue management practices and their impacts on the financial performance of hotels in Kenya: A proposed theoretical framework. Future Business Journal, 7(1), 2.
Murimi, M., & Wadongo, B. (2021). Application of revenue management practices in star-rated hotels in Kenya. African Journal of Hospitality, Tourism and Leisure, 10(2), 559β574.
Murimi, M. (2020). Determinants of green management practices in hotels in Kisumu City, Kenya: A theoretical framework. AJPOR Journals.
Murimi, M., Wadongo, B., & Olielo, T. (2021). Mediation role of revenue management practices on the linkage between hotel determinants and financial performance of hotels in Kenya. Open Journal of Business and Management, Special Issue (Organizational and Business Research).









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